The Cool Hunter is a pretty cool website  - even if I don't understand all the stuff that's posted on Cool Hunter - or why it's on the site at all; they select a lot of wierd stuff and also are looking for people to report on and upload wierd, interesting videos.  Not my bag. However, I did see Chanel's worst nightmare - a NY artist, Tom Sach, who uses Chanel to make something entirely unlike the Chanel brand (like these two pictures below).

"New York born artist Tom Sachs is something of a troublemaker on the art scene. Focused on critiquing fashion and street cultures, he manipulates our ideas of consumption, branding, commercial imagery and objects of money and power.  Tom Sachs addresses the mania around fashion, attempting to change viewer’s perceptions of precious items and revered brands.  His pieces have a very "do-it-yourself" quality, made from mundane materials: foam core, Sharpie markers, duct tape and hot glue.  Several of his sculptures include Chanel Guillotine (Breakfast Nook '98), Chanel Chainsaw ('96) and Prada Toilet ('97) made from original Prada packaging."

Fun eh!  Every time I think of Chanel now, I'll see something else in my minds eye.