It’s been on my mind to write a post about this - it’s sorta related to my work in online reputation management for Steven Vornea and Steven Anello over at CFA Capital Partners - but it’s available to Artists as well.  The idea is the same, just the application is different.

First you need to find a post on a well known, well connected blog (it helps to be notable in the first place - to do something that stands out enough that someone wants to comment about it).  Of course, if its’ Art we’re talking about - it’s best to find a well connected Art Blog like www.Drawn.ca,  but that might be hard to get - it really all depends on what kind of interest you can drum of with your work.

At that point, you need to figure out what kind of keywords you’d dominate on, or could dominate on - and that can take work - in the case of Steven Anello,  and  then, Steven Vornea, I picked keyphases that had to do with the textual content of their sites - such as: real estate,  commerical real estate and real estate financing.  In your case, it might be “Brooklyn Artists” or “encaustic Painting” or even you name (an artists name is their “brand”).

then, once you have your basic blog post in place - with the keywords that are dominating are linked with your audience - you can get othter bloggers to both link to the first post and also link to each other.    I did that with the following posts:

 Steven Vornea & Steven Anello - CFA Capital Partners - Unique lending solutions and commercial real estate analysis  should link, or be related to Steven Vornea & Steven Anello Manage CFA Capital Partners and Steven Anello: A Leading Innovator in the Financial Loan Industry

All three are different blogs and for maximum effect, I’d also link from each of the blogs to one of the other bloggers posts on the subject.

And when you think about it - it’s just this strategy that big corporate sites like Hanley Wood - with eplans.com, builder.com, etc are doing - you can’t get a link on those sites - they’re all part of a elaborate internal linking strategy that also supports the business.

When it comes to Art, we need to think about those things too…that’s my point.  If you want your work known by artists and the art community (and collectors) it helps to be linked from and link to many other art blogs - and to get them to link to the exact blog posts with the exact keywords you want to be found for.

I forgot to put this painting in my last post - so here it is now.  I feel like I got what I wanted and am stuck at the same time - like is should have been a bigger painting.

In a way, I wanted to suggest what I’ve been reading and thinking about and contrast it to what I thought about 20 years ago.  I put in The World View of Paul Cezanne by Jane Roberts and Eugene Delacroix’s Journal as the two books - along with a black sketch book of my own. 

I pulled in plant that I’ve seen in the studio before and and been a part of some of my other paintings over the last several months.

There’s things I like about this work, while feeling, at the same time, it’s too crowded - there’s too much going on here to be be contained in a picture this size.

I hung out at an art opening going on at the studio and then went over to the Postmark Cafe where I wrote this post.

Time to go home, I’m tired, drained.

Yesterday I posted about Paris and the Still Life I did 20 years in Been Busy getting ready for Paris and Aix.   Well, I did accomplish what I wanted at my studio today and also took some online videos which I’ll try to share here.

Here’s the first painting - and I actually like it better - it’s a nude study of a model named Elizabeth and it took about an hour (if I had more time I might have worked on it longer…but who says a painting is ever really done?).

When I look at my work, sometimes I get a “shock” - it’s as if I can feel my energy in it; and reading the World View of Paul Cezanne by Jane Roberts confirms, I think, all that goes into work - all the energy transmitted by touch - all  that can felt but not spoken.

And here’s the movie I made as I painted this painting.  I was thinking, and mentioned Amy Crehore’s name because she’s often asked me about how Brooklyn Artist Gym looks - well, a movie is worth at least several thousand words!